Integration with Exact Target
June 12. 2015 0 Comments
- Posted in:
- Exact Target
- salesforce marketing cloud
Recently I am asked to integrate client Salesforce dataextension centre. After digging into salesforce official website, I found there is an easy way to insert data in Salesforce data extension by calling a RESTfull API (POST /dataevents/key:{key}/rowset)
Here is the API Overview
POST https://www.exacttargetapis.com/hub/v1/dataevents/key:SomeKey/rowsetor POST https://www.exacttargetapis.com/hub/v1/dataevents/11954DDF-28A3-4FE8-BF77-646C37506621/rowset
However, there is an issue of this API, which only validate the email address. If email address is matching, the user's profile will be updated. Imagine if someone trying to hack the data extension or even if it's a typo. There is a potential risks that the user profile can be overwritten with wrong data.
For avoiding this, we need a bit of more code to work around.
SaleForce supports to trigger email. So instead of bringing member details to a custom form, but sending an email to the user. Here is a basic workflow
The API for triggering an email is
https://www.exacttargetapis.com/messaging/v1/messageDefinitionSends/key:SomeKey/send
In this way, member's details wont be disclosed, if the typed email address was wrong.
Here is the API Overview
POST https://www.exacttargetapis.com/hub/v1/dataevents/key:SomeKey/rowsetor POST https://www.exacttargetapis.com/hub/v1/dataevents/11954DDF-28A3-4FE8-BF77-646C37506621/rowset
[ { "keys": { "Email": "someone@example.com" }, "values": { "LastLogin": "2013-05-23T14:32:00Z", "IsActive": true, "FirstName": "John", "FollowerCount": 2, "LastName": "Smith" } } ]
However, there is an issue of this API, which only validate the email address. If email address is matching, the user's profile will be updated. Imagine if someone trying to hack the data extension or even if it's a typo. There is a potential risks that the user profile can be overwritten with wrong data.
For avoiding this, we need a bit of more code to work around.
SaleForce supports to trigger email. So instead of bringing member details to a custom form, but sending an email to the user. Here is a basic workflow
The API for triggering an email is
https://www.exacttargetapis.com/messaging/v1/messageDefinitionSends/key:SomeKey/send
In this way, member's details wont be disclosed, if the typed email address was wrong.